1:1 Digital Marketing Strategy Session

Service Description

This versatile 2 hour, 1-on-1 in-person Digital Marketing Strategy Session, tailored specifically to your needs, is perfect for businesses that know they need to show up on Google, in AI search and on social - but don’t have any spare hours in the day to figure out the best way to get it done. Meeting you where you are on your marketing journey, we'll work through all the pressing questions you have about digital marketing, identify any existing gaps, and come up with some ideas and plans that will keep you moving forward. Plus, I'll provide you with the clarity you need to prioritise the next steps, making sure you know exactly where to focus your energy. What we’ll work through together: You bring the questions and the messy bits - the half-built website, the social media accounts that are being neglected, the Google Business Profile you set up way back in 2022 and haven’t touched since - we’ll work through whatever’s keeping you stuck. Usually some mix of: • Your website - whether it’s built right, whether it converts and whether your UX, copy and SEO are pulling their weight (or costing you sales) • Showing up on Google - setting up and using your Google Business Profile the right way, plus the free Google tools most businesses overlook • SEO, GEO and AI SEO - what each one means in simple terms, and how to build them into your site from day one • Social media - how to plan content, post consistently and stop socials from eating away at your week • Paid digital advertising - when it’s worth it, when it’s not and where it fits into the bigger plan • Email, memberships and loyalty programs - and any other digital stuff you’ve been wondering about • The AI question - how to start showing up inside ChatGPT, Google AI Overviews - and the rest of it - without becoming a full-time prompt engineer …plus anything else you want to cover on the day. What you'll walk away with: • A prioritised list of what to focus on first (and what to ignore for now) • Detailed session notes you can refer back to whenever you need them • A tailored list of recommended resources and tools to make your digital marketing life easier • Two weeks of follow-up access - ask me any clarifying questions as you put the plan into action • The relief of swapping 14 open tabs and a vague sense of dread for an honest, doable plan It's the perfect introductory strategy session to not only get clear on your digital marketing goals, but also how to achieve them!