Who am I anyway?
I help make brands stand out.
Hi, I'm Kylie, nice to meet you!
Professionally speaking, I'm a brand marketing and copywriting specialist based in Adelaide, South Australia with over 19 years experience. I've worked on a variety of both fast-growing boutique, and high-profile global brands, and have a solid background in the areas of brand management, copywriting, communications, public relations, marketing, and sales.
But what really inspires me are the stories and influences that shape an idea - then using words and images to bring those ideas to life. Crafting clear messages to create powerful, genuine impact is what drives me
(well, that... and a strong cup of coffee).
And what, exactly, is kopā creative?
A dream to help small business.
Kopā Creative was borne of the idea that all businesses, no matter their size or budget, deserve access to high quality, practical marketing support, just like the big guys.
It's only fair, right?
But not everyone can (or wants to) hire in-house marketing staff, pay big bucks for a fancy brand agency, or have an external strategist come in and tell them how to run their business.
So, that's where I come in.
I work with businesses just like yours, to achieve professional, impactful brand presence and inject personality into your products or services to ensure you stand out.
The emphasis here is 'together'.
I wholeheartedly believe that you are the expert in your own business.
After all, it's your vision and passion that has got you to where you are today.
And that's why I favour a client-driven process; to harness your amazing ideas, build them up, and create something truly unique in the process.
So it's no coincidence that the word 'kopā' quite literally means 'together'.
Turning your vision into reality - in the most effective way possible - is central to what I do.
Through Kopā Creative, I offer practical solutions across the areas of content copywriting and editing, website design and SEO-optimisation, collateral development and social media planning to ensure that consistency and a polished professionalism remains at the heart of your business.
My aim is to take your idea and create something truly successful.
Copywriting, Content & Editing
Because words matter.
I love to use words to tell unique stories.
The good news is that every business has one - and your customers need (and want) to know what it is. They want to connect with you and your product, and feel your passion.
The right words can create that connection and build genuine brands that mean something to people. Professionally written copy and great content is a proven way to merge emotion with reality to grow awareness (and generate sales!)
I offer professional copywriting and editing services to ensure any message you're conveying is compelling and polished.
Pulling it all together, logically
You've got a business or a product. And now you're ready to send it out into the world (or simply give it a new lease on life).
But what should you do first? How can you make sure it will look & sound it's best so that the crucial first impression your potential clients or customers have is a good one?
Minimising the overwhelm and helping you decide what your brand needs to take that first (or new) step with confidence - and then making it happen - is what I do.
Websites & SEO
Make your content count.
Your website is the most important tool you have to showcase your brand and convince customers to buy from you. So getting them to click through is super important.
A beautiful website that looks good and offers thoughtful, effective SEO-optimised content ensures search engines will love you (here's looking at you, Google) - and that means more customers will too, because you'll be found more often.
I can design and optimise your website, plus create carefully crafted content to help attract the traffic you need AND grab your customer's attention once they get there.
Product Branding & Collateral
Having the right 'look and feel' for your business is essential to conveying its authenticity and style.
A lot of time (and money) is often spent designing picture-perfect logos, labels or websites. But to gain maximum value, achieve brand-recognition and radiate professionalism, these aesthetics need to extend through everything you do.
Brand consistency across everyday necessities is crucial.
By using your brand consistently to design business cards, letterheads, brochures, sales collateral or product presenters that maximise consistency, I can help you add value to your business.
Quick & Easy Unique Digital Designs
Looking for a simple way to kick-start your new CV? Or need a lovely invitation to send out for your child's (or great grandma's) next birthday party?
I've got you covered with a range of ready-made, downloadable designs that are all set to go. And if you'd prefer them fully personalised, no problems - just let me know!
To check out what I've got, click the button below - plus I'm always adding new designs, so check back regularly, or follow me on Instagram.
Connect with me
If you've got this far, I figure it means you like what you've read and are considering how I may be able to help with your next project. I'd love to find out more!
Fill in your details below and I'll get back to you pronto. Chat soon.
E: kylie (at) kopacreative.com.au | M: 0400 676 742